
95404 Market Insights
Your insider's guide to Santa Rosa wine country real estate
Current Market Snapshot
Real-time insights from 30+ years of local expertise. These numbers tell a story—let me help you understand what they mean for your situation.
$985K
Median Home Price
18
Avg Days on Market
47
Active Listings
98.5%
List-to-Sale Ratio
What Do These Numbers Mean For You?
Market statistics are just the starting point. Whether you're buying or selling, I can show you how these trends specifically impact your goals.
Get Your Personalized AnalysisNeighborhood Trends
Not all pockets of 95404 perform the same. Here's what I'm seeing in our most sought-after communities.
Rincon Valley
East Santa Rosa
Family-friendly with top-rated schools. Seeing multiple offers on well-priced homes. Median up 6% this year.
$1.1M - $1.4M typical range
Bennett Valley
Southwest Santa Rosa
Wine country estates with acreage. Longer days on market but premium prices for the right properties.
$1.3M - $2M+ typical range
Fountaingrove
Northeast Santa Rosa
New construction and rebuilt homes post-2017. Modern builds commanding strong prices with stunning views.
$900K - $1.5M typical range
Montgomery Village
Central Santa Rosa
Walkable neighborhood feel with local shops. Great entry point for first-time wine country buyers.
$750K - $950K typical range
If You're Buying...
- 1
Act decisively. Well-priced homes are moving in under 2 weeks. Hesitation means missing out.
- 2
Off-market opportunities exist. My 30 years of relationships mean I hear about properties before they list.
- 3
Interest rates are stabilizing. Now may be the time to lock in before spring competition heats up.
If You're Selling...
- 1
Inventory is tight. Serious buyers are competing for limited options—your home has leverage.
- 2
Pricing strategy matters more than ever. Overpriced homes sit; right-priced homes spark bidding wars.
- 3
Presentation is everything. I know exactly what wine country buyers expect and how to showcase it.

Frank's Take on the Market
“After 30 years in 95404, I've seen every market cycle. What I'm seeing now is sustained demand from buyers who truly want the wine country lifestyle—not just investors or flippers. That's good news for both buyers finding their forever home and sellers looking for qualified, motivated purchasers.”
— Frank Darien, Your 95404 Expert
Ready to Make Your Move?
Market data is powerful, but local insight is priceless. Let's discuss how these trends affect your specific situation—whether you're buying your first wine country home or selling after decades.
Typically respond within 2 hours